View is an innovative and highly sustainable tone-on tone colour line with acidic pH that offers extraordinary shine and outstanding non-committing chromatic results fully respecting and reiforcing the hair structure without lifting natural melanins.
62 NUANCES INCLUDING 1 GLOSS - Delicate formula which gives shinier hair
- No lift of natural melanins - Colour gradually fades naturally and beautifully with up to 15-20 shampoos - Blend the first signs of white hair, up to 50%
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FAST AND COMFORTABLE SERVICE
View is a versatile system, with a creamy gel texture ideal for easy and fast application at the shampoo basin or workstation. It is applied on shampooed, thoroughly towel-dried hair, leaving on just for 20 minutes and then rinse it off.
PRO-TIPS
Useful professional tips to increase the colour intensity and longevity of View:
- Use a dry heat source
- Apply VIEW on dry hair
- Avoid the use of shampoo after VIEW
Check the VIEW Technical Dossier for the detailed information
Principles of the formula
Davines’ Research and Development Laboratories developed View, a delicate non-committingdemi-permanent colour, that thanks to the acidic pH, helps to protect fromthe risk of hair breakage protects the hair structure and gives shinier hair.
In View formulations, we introduced “natural polyglicerols”.
View is a versatile system to develop no-commitingcolour services such as:
Prepare the color mixture by weighing the color and activator, following the mixing ratio: 1 part color + 1 part Activator 10 vol.
Colour development can be controlled visually (up to 5-20 minutes) and removed when required. However, when disguising white hair, full color processing is highly recommended.
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